Content migration

We have extensive experience of managing and producing high volumes of content through migration processes with various levels of editorial intervention. Scroll redesigned content for the flagship GOV.UK launch, merged dozens of websites into a single architecture, redrafting content to fit user needs and the new site design.


  • Scroll can deliver entire content workstrands or supply content teams
  • Specialists in database analysis and data modelling/content modelling
  • Iterative approach using agile processes to plan for digital transition
  • We prioritise user experience and the on-screen appearance of content
  • Expertise in managing/migrating content for websites of any size
  • Strategic and evidence-based approach to rationalising digital content
  • Risk and reputation management and escalation processes
  • Bespoke tracking and reporting so customers can easily follow progress
  • Scroll can deliver bespoke training, manuals and business processes
  • User needs research, testing and analysis, and validating user experience


  • Strategic and collaborative approach to working with customer's team
  • Skilled liaison with developers, designers, policy teams and content owners
  • Over 15 years' experience advising on content migration across government
  • Balance between rewriting content and moving it with minimum rework
  • A fully quality-assured process that supports (not hinders) progress
  • Content planning across channels and integrating processes around social media
  • Scroll specialises in public-sector and complex content agile working practices
  • Specialist IA expertise within Scroll ensures successful, user-focused transitions
  • Scroll can ease your team into BAU through ongoing support


£350 to £675 per person per day

  • Education pricing available

Service documents

G-Cloud 11



Hetty Meyric Hughes



Planning service Yes
How the planning service works Scroll advises clients on how best to prepare for their transition to cloud or adoption of new software: optimising content, creating efficiencies, and avoiding costly delays and pitfalls.
We work collaboratively, building stakeholder engagement, advocating for content, and planning for the migration and content creation that will follow. We design practical, lean governance processes for business and provide a comprehensive knowledge transfer so that you can run your project autonomously.
Planning service works with specific services No


Training service provided Yes
How the training service works We provide training and mentoring in all aspects of cloud content. This includes bespoke and public courses on content strategy, content design, content governance and all aspects of agile content production. Our courses are accredited by the CPD Certification Service.
Training is tied to specific services No

Setup and migration

Setup and migration
Setup or migration service available Yes
How the setup or migration service works Our content migration service supports clients from the planning stage through to business as usual. We plan for knowledge transfer and help you put processes in place to maintain content. This ensures that after the migration, what users see stays up to date, useful, accurate and consistent over the long term.
Setup or migration service is for specific cloud services No

Quality assurance and performance testing

Quality assurance and performance testing
Quality assurance and performance testing service Yes
How the quality assurance and performance testing works Scroll has extensive experience in QA processes for cloud content and can design and manage processes for customers, or supply specialists to run QA to GOV.UK style. We are also experienced in the performance testing of digital content, monitoring usage metrics and other data to improve and iterate content continually. For migration projects, we design a fully quality-assured process that supports the migration and content processes and supports progress. Scroll prides itself on the quality of its content services, and we have a member of the team dedicated to developing and maintaining quality standards.

Security testing

Security testing
Security services No

Ongoing support

Ongoing support
Ongoing support service No

Service scope

Service scope
Service constraints No.

User support

User support
Email or online ticketing support Email or online ticketing
Support response times The same working day if received at noon; by 10:00 the next working day otherwise.

By 10:00 on the Monday morning for requests received over the weekend.

We also have a support ticketing system available.
User can manage status and priority of support tickets Yes
Online ticketing support accessibility WCAG 2.1 AAA
Phone support Yes
Phone support availability 9 to 5 (UK time), Monday to Friday
Web chat support Web chat
Web chat support availability 9 to 5 (UK time), Monday to Friday
Web chat support accessibility standard WCAG 2.1 AAA
Web chat accessibility testing We've not yet had the call for it but would welcome the opportunity, in order to test and refine our testing approach.
Support levels There is an out of hours phone support service 24/7 for emergencies.
We use web chat during normal working hours and also set up Slack channels and Trello boards for clients, as well as using any other collaborative apps you find helpful.
There is no additional cost for this level of support.


Supplier type Not a reseller

Staff security

Staff security
Staff security clearance Other security clearance
Government security clearance Up to Security Clearance (SC)


Price £350 to £675 per person per day
Discount for educational organisations Yes

Service documents

pdf document: Pricing document pdf document: Skills Framework for the Information Age rate card pdf document: Service definition document pdf document: Terms and conditions pdf document: Modern Slavery statement
Service documents
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