World Around Me

WAM Tourism Platform

It enables promotion of local events & heritage places of interest (with audio/video storytelling) to tourists using World Around Me app in the region.


  • Realtime publishing of local events information (text, images)
  • Realtime publishing of local heritage places information (audio/video)
  • Monitor regional user-engagement with businesses, events & heritage places.
  • Target content to tourists using "World Around Me" (WAM) app
  • WAM app is available in 26 languages in 200+ countries.
  • Highlight wheel-chair accessibility.
  • WAM app is editor's choice app on Google Play.
  • WAM app helps tourists to orient using phone camera.
  • Regular platform maintenance & updates.
  • WAM app has won multiple global awards.


  • World class off the shelf solution.
  • Increase tourist's local spend & engagement.
  • Acquire market intelligence
  • Increase tourist's loyalty by promoting heritage.
  • Save upto 1/10th on development & maintenance costs
  • Target a multilingual users in your region.
  • Provide an intuitive local discovery experience to tourists.
  • Focus on content curation & offload mobile-IT infrastructure.


£80000 per licence

Service documents

G-Cloud 11


World Around Me

Tarun Sainani


Service scope

Service scope
Software add-on or extension No
Cloud deployment model Public cloud
Service constraints N/A
System requirements
  • Service access through Google Chrome browser.
  • Content published on mobile iOS & Android - WAM app.

User support

User support
Email or online ticketing support Email or online ticketing
Support response times Within 1 hour on weekdays.
Within 12 hours in weekends.
User can manage status and priority of support tickets No
Phone support Yes
Phone support availability 9 to 5 (UK time), Monday to Friday
Web chat support No
Onsite support Yes, at extra cost
Support levels Dedicated technical account manager reachable on phone, email & video conference during the whole week.

Onsite visit would require covering of travel costs and a visit fee,
Support available to third parties Yes

Onboarding and offboarding

Onboarding and offboarding
Getting started We provide onsite training & documentation initially. Later if required we can provide online remote training.
Service documentation Yes
Documentation formats Other
Other documentation formats Google Docs
End-of-contract data extraction They send us an email requesting data extraction. We deliver the extraction request within 5 working days. Data is delivered through a cloud based content sharing application.
End-of-contract process Contracts consists of a setup fee & annual subscription.

Setup fee for 1) Events 2) Heritage 3) Other customisation

Subscription fee: Towards WAM tourism platform (web app and mobile app) maintenance, upgrades, cloud computing usage, data (text, images, audio, video) storage & streaming, regular backups and customer support.
Also includes Cost of maintaining and upgrading "Discover Region" section (with Events & Heritage categories) in WAM mobile app (iOS & Android) including regular upgrades to serve mobile app users in the geofenced region.

At the end of the contract we
- provide the data back to the publisher
- remove the buyer's access to the WAM Tourism Platform
- remove the "Discover Region" section with events and/or heritage categories from WAM mobile app.

Using the service

Using the service
Web browser interface Yes
Supported browsers Chrome
Application to install No
Designed for use on mobile devices Yes
Differences between the mobile and desktop service The content published on the web CMS can be immediately seen on WAM app on mobile on iOS & Android platform. This mobile content gives the publisher an idea of the user experience.
Service interface No
What users can and can't do using the API Using the api Users can read content from WAM Tourism Platform and channel it into their systems.
API documentation Yes
API documentation formats Other
API sandbox or test environment Yes
Customisation available Yes
Description of customisation We setup Events & Heritage search categories in WAM app, this draws the content published by the buyer on WAM Tourism Platform.

Buyers can choose one of the following:
1) Events
2) Heritage (Audio)
3) Heritage (Video)
4) Events + Heritage (Audio)
5) Events + Heritage (Video)
6) Other search category in app and CMS

Each customisation is done by our development team.


Independence of resources Our systems are designed to scale with users. We are already supporting 1.2 million users globally.


Service usage metrics Yes
Metrics types Annual subscription includes free monthly reporting on
Number of app users in the region.
Number of local searches.

At at additional cost buyer gets access to an “Analytics Dashboard”, which provides flexible daily/monthly/weekly reporting on the above reports & the following:-
Number of event searches
Number of heritage searches.
Number of audio/video played.
Number of local calls attempted & to which business.
Number of local website opens attempted & to which business.
Number of local direction clicks attempted & to which business.
Reporting types
  • Real-time dashboards
  • Regular reports
  • Reports on request


Supplier type Not a reseller

Staff security

Staff security
Staff security clearance Conforms to BS7858:2012
Government security clearance Up to Developed Vetting (DV)

Asset protection

Asset protection
Knowledge of data storage and processing locations Yes
Data storage and processing locations
  • United Kingdom
  • European Economic Area (EEA)
User control over data storage and processing locations Yes
Datacentre security standards Complies with a recognised standard (for example CSA CCM version 3.0)
Penetration testing frequency At least every 6 months
Penetration testing approach In-house
Protecting data at rest Other
Other data at rest protection approach Our cloud provider's hard drives leverage technologies like FDE (full disk encryption) and drive locking, to protect data at rest.
Data sanitisation process Yes
Data sanitisation type Deleted data can’t be directly accessed
Equipment disposal approach Complying with a recognised standard, for example CSA CCM v.30, CAS (Sanitisation) or ISO/IEC 27001

Data importing and exporting

Data importing and exporting
Data export approach They email us with a request to export data. We deliver the request within 5 working days.
Data export formats Other
Other data export formats JSON
Data import formats Other
Other data import formats Web form

Data-in-transit protection

Data-in-transit protection
Data protection between buyer and supplier networks Other
Other protection between networks All data transmission is encrypted.
Data protection within supplier network Other
Other protection within supplier network Data in transit is always encrypted.

Availability and resilience

Availability and resilience
Guaranteed availability Service level objectives (SLO) defined below:-

WAM Tourism Platform web app with content management system - Annual Uptime Percentage
>= 99.999%
WAM mobile App - Annual Uptime Percentage >= 99.99%

Monthly Uptime Percentage and corresponding
Percentage of annual cost for WAM Tourism platform which does not meet SLO that will be credited to future annual bills of Customer

99.0% – < 99.999% - 3%
95.0% – < 99.0% - 10 %
< 95.0% - 20%
Approach to resilience Available on request.
Outage reporting Email notification.

Identity and authentication

Identity and authentication
User authentication needed Yes
User authentication Username or password
Access restrictions in management interfaces and support channels Only authorised team members from the buyer's organisation are given access to the service so they can add/edit content.
Access restriction testing frequency At least every 6 months
Management access authentication Username or password

Audit information for users

Audit information for users
Access to user activity audit information You control when users can access audit information
How long user audit data is stored for Between 1 month and 6 months
Access to supplier activity audit information Users contact the support team to get audit information
How long supplier audit data is stored for Between 1 month and 6 months
How long system logs are stored for Between 1 month and 6 months

Standards and certifications

Standards and certifications
ISO/IEC 27001 certification No
ISO 28000:2007 certification No
CSA STAR certification No
PCI certification No
Other security certifications Yes
Any other security certifications
  • ISO 27017 with Cloud Provider.
  • ISO 27018 with Cloud Provider.

Security governance

Security governance
Named board-level person responsible for service security Yes
Security governance certified Yes
Security governance standards ISO/IEC 27001
Information security policies and processes Available on request.

Operational security

Operational security
Configuration and change management standard Supplier-defined controls
Configuration and change management approach We use git repositories for configuration management.

Our security policy checks are embedded before the code is published.
Vulnerability management type Undisclosed
Vulnerability management approach Our cloud provider checks and manages potential threats. They deploy patches and inform us incase there are any threats.
Protective monitoring type Supplier-defined controls
Protective monitoring approach Available on request.
Incident management type Undisclosed
Incident management approach Available on request.

Secure development

Secure development
Approach to secure software development best practice Supplier-defined process

Public sector networks

Public sector networks
Connection to public sector networks No


Price £80000 per licence
Discount for educational organisations Yes
Free trial available Yes
Description of free trial World Around Me app can be downloaded for free from App Store of Google Play store - to search for nearby services.
It doesn't include how events & heritage places (with audio/video) can be promoted through the app, but gives an idea.
Link to free trial

Service documents

pdf document: Pricing document pdf document: Service definition document pdf document: Terms and conditions
Service documents
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