Insight and Content Services

CDS combines bespoke engagement strategies with content services to communicate across on and offline channels. We focus on delivering inclusive communications that creates meaningful experiences for large numbers of people, ensuring no-one is left behind and, which ultimately helps make a positive difference to organisations and the people they serve.


  • Led by creative director with over 30 years’ experience
  • Results driven
  • Bespoke service designed to meet objectives
  • Comprehensive range of creative, design and content services
  • Experience strategy (insight, research and user experience)
  • Brand engineering
  • Conceptual creative
  • Content strategy, production and distribution
  • Multi-channel focussed


  • Award-winning, in-house design and content production team
  • Single point of contact, responsible for successful delivery
  • User-centred design approach
  • Iterative creative approach based on user feedback
  • Design decisions based on research, not assumptions
  • Improved communications and user engagement across channels
  • Consistent brand experience across on and offline channels
  • Right content to the right contact using the right channel


£500 a person a day

Service documents

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G-Cloud 12

Service ID

2 3 0 8 6 9 4 9 8 4 8 2 6 5 3


CDS Jonathan Astin
Telephone: 07904 570073


Planning service
How the planning service works
CDS has an award-winning, in-house Creative design function, which offers end-to-end user-centric design for the planning stage of cloud based solutions.
CDS provides a comprehensive range of creative and content services from consultancy, experience strategy, conceptual creative through to content creation and design of communications across both print and online channels.
Our focus is on helping clients deliver the right content to the right contact, using the most appropriate channel, and that the target audience is then empowered to act on the information they receive. We do this by recommending suitable channels based on the audience, objectives and budget.
Planning service works with specific services


Training service provided
How the training service works
CDS provides a broad range of training for cloud software. This includes the use of performance monitoring tools available from the Google Analytics suite, web2print and digital asset management solutions.
Training is tied to specific services
Services the training service works with
  • Google Analytics
  • Template Central - Web2Print
  • Brandworkz

Setup and migration

Setup or migration service available
How the setup or migration service works
CDS delivers expert creative services to help customers migrate to the cloud and benefit from cloud-based services.
Setup or migration service is for specific cloud services

Quality assurance and performance testing

Quality assurance and performance testing service
How the quality assurance and performance testing works
CDS applies specific quality standards, processes and procedures to assuring the quality of our creative services, and operate established policies and accredited quality systems for the way we work across the organisation. CDS is certified to international standards including BS EN ISO 9001: 2008, BS EN ISO 27001, ISO/IEC 20000-1:2011.

Security testing

Security services
Security services type
  • Security strategy
  • Security risk management
  • Security design
  • Cyber security consultancy
  • Security testing
  • Security incident management
  • Security audit services
  • Other
Other security services
  • Penetration testing
  • IT Health Checks
  • Risk analysis
  • Other
Certified security testers
Security testing certifications
  • Other
Other security testing certifications
  • CDS is certified to ISO27001
  • CDS employes ISEB qualified test analysts.

Ongoing support

Ongoing support service
Types of service supported
  • Buyer hosting or software
  • Hosting or software provided by your organisation
How the support service works
CDS is one of the few SMEs to operate an accredited ISO20000 Service Management and ITIL Service Desk, covering the entire service management lifecycle including transition, service desk provision, change management and release management. We provide proactive application and hosting monitoring services, so that any issues affecting platform availability are quickly resolved to avoid any loss of service or potential business risk.

Service scope

Service constraints

User support

Email or online ticketing support
Email or online ticketing
Support response times
We provide standard support from 9.00 to 5.00 Mon-Fri, extensions up to 24x7 available on request. Response times vary between 15 mins and 1 day, depending upon priority.
User can manage status and priority of support tickets
Online ticketing support accessibility
None or don’t know
Phone support
Phone support availability
9 to 5 (UK time), Monday to Friday
Web chat support
Support levels
Our standard SLA provides incident response targets based on severity, e.g. P1 loss of service – restoration in 2hrs. We provide 5 support levels ranging from business critical to low priority. For more information, please refer to the attached service description. Access to the service desk is subject to establishing a Support and Maintenance Contract with us. We establish a support contract with a minimum level of provision per month, appropriate to the size and complexity of your project. CDS' Service Desk operates to ITIL standards and is manned by dedicated team of support technicians with access to experienced developers.


Supplier type
Not a reseller

Staff security

Staff security clearance
Conforms to BS7858:2012
Government security clearance
Up to Security Clearance (SC)


£500 a person a day
Discount for educational organisations

Service documents

Request an accessible format
If you use assistive technology (such as a screen reader) and need versions of these documents in a more accessible format, email the supplier at Tell them what format you need. It will help if you say what assistive technology you use.