Awarded to Public Digital

Start date: Monday 21 December 2020
Value: £800,000
Company size: SME

Digital transformation of Children and Young People’s Mental Health services

21 Incomplete applications

16 SME, 5 large

28 Completed applications

23 SME, 5 large

Important dates

Monday 9 November 2020
Deadline for asking questions
Monday 16 November 2020 at 11:59pm GMT
Closing date for applications
Monday 23 November 2020 at 11:59pm GMT


Summary of the work
This project is part of a joint-work programme between the NHS England and Improvement’s Children and Young People (CYP) mental health team and NHSX.
Building on previous work to make it simpler for NHS trusts to use inclusive service design approaches to deliver digital transformation of CYPMH services.
Latest start date
Tuesday 1 December 2020
Expected contract length
5 months
No specific location, for example they can work remotely
Organisation the work is for
Budget range
Up to £800,000 (including VAT)

About the work

Why the work is being done
The NHS Long Term Plan has committed to improve access to appropriate mental health support and improve the experience and outcomes of children and young people aged 0-25 with a mental health need from all backgrounds. These commitments are underpinned by the broader ambition for digitally-enabled care to become ubiquitous across the NHS.
Last year, NHSE/I mental health teams and the digital transformation team at NHSX ran a discovery on the opportunities for harnessing technology in the period from referral to first appointment in CYPMH services. This work then informed an alpha that completed earlier this year which concentrated on trailing ways to support local digital transformation with local CYPMH services.
This project is being undertaken to develop a support model for local NHS trusts and the adoption of improvements which have been identified in discovery and tested locally in the alpha.
Our assumption is that by collaboratively developing a service model for what a ‘good’ end to end digitally enabled pathway looks like, along with access to shareable assets/resources, solutions to common problems with the right central and local support, will accelerate local digital transformation.
Problem to be solved
NHSX and NHSE&I are seeking innovative approaches to support and enable local services to transform their services by integrating digital as part of the whole pathway of care for service users, in line with the ambitions of the Long Term Plan.
This project will seek to:
● Develop scalable, inclusive, user-centred design approaches that work in a mental health context, compliment existing methods and are easily adopted
● Validated and synthesise previous work completed into service design artefacts and resources that can be used for trusts to standardise, scale and formalise delivery of digital transformation
● Develop and test a general support offer and materials which can be used to increase skills and understanding of design led transformation in the CYPMH system
● Develop and deliver a targeted support and coaching package across selected teams across local, regional and national organisations to build awareness of the work and develop capability in specific teams to use the resources to deliver digital transformation locally
● Develop recommendations for how to create a sustainable support offer for building skills and understanding of user centered design led transformation
● Develop a digital transformation roadmap to support decisions on future investment in this area
Who the users are and what they need to do
Staff at a local, regional and national level who are involved in leading, coordinating and delivering digital service transformation projects in local Children and Young People’s Mental Health Services and the wider Integrated Care Systems.
Early market engagement
Any work that’s already been done
Discovery and Alpha

Wider detail on the project and existing work that has already been completed within the discovery and alpha stages can be found in the documents at the following link:
Existing team
The work will be with the NHSX Digital Transformation team and NHS England and Improvement Children and Young People’s Mental Health team and Digital Mental Health teams.

We welcome partnership bids for this work or bids from suppliers who think they can deliver all the required outcomes.
Current phase
Not applicable

Work setup

Address where the work will take place
The work can be performed from any location, but it will be coordinated by staff in NHSX and NHSE/I’s London Offices (NOTE - these staff are currently working remotely).
Working arrangements
Work may be carried out from multiple locations including the Supplier’s offices. Attendance at NHSX offices in London and in other locations around England may be required for meetings.
Given the potential impact on local services over the next few months, the project will likely be carried out completely remotely.
Security clearance

Additional information

Additional terms and conditions
Expenses will be paid in alignment to Department of Health and Social Care terms and conditions where prior authorisation has been obtained. Expenses will not be payable for London or where the resource is home-based.

Skills and experience

Buyers will use the essential and nice-to-have skills and experience to help them evaluate suppliers’ technical competence.

Essential skills and experience
  • Successfully working with organisations to change their way of working by introducing service design or user-centred design methodologies.
  • Demonstrable experience of applying the principles of user centred design and service design to the digital transformation of health systems.
  • Demonstrable experience of developing resources that support teams/organisations to change their way of working by service design or user-centred design methodologies.
Nice-to-have skills and experience
  • Demonstrable experience of designing inclusive health services to attract and meet the needs of a diverse range of users.
  • An understanding of, and demonstrable experience of, building the capability and skills of user centred design and service design into health or social care sector organisations
  • Understanding and previous experience working with Children and Young People’s Mental Health Services and understanding the challenges faced within the CYPMH system.

How suppliers will be evaluated

All suppliers will be asked to provide a written proposal.

How many suppliers to evaluate
Proposal criteria
  • Approach to working in collaboration with in house teams and local NHS organisations [10%].
  • Approach to applying the principles user centred design and service design to digital transformation in the health sector [10%].
  • Approach and methodology to develop and test a range of resources to support local health organisations to develop their services using user centred and service design principles [10%].
  • Approach and methodology to develop and test generic and targeted support packages to build capability in user centred design and service design in health services [10%].
  • Approach and methodology to deliver generic and targeted support packages to build capability in user centred design and service design in health services [10%].
  • Estimated time frames, team structure, skills and experience [10%].
Cultural fit criteria
  • How you have established trusted advisory relationships with senior stakeholders in complex organisations [6%].
  • Outline your approach to working with a wide range of stakeholders including ones who have little knowledge of agile or user centred design, examples of established productive, collaborative relationships [6%].
  • Outline your style and approach to working transparently & collaboratively when making decisions and recommendations, with at least 2 examples of how you have used the techniques successfully [8%].
Payment approach
Capped time and materials
Additional assessment methods
  • Case study
  • Presentation
Evaluation weighting

Technical competence


Cultural fit




Questions asked by suppliers

1. Could you please confirm if there is an incumbent supplier?
There is no incumbent supplier
2. Who's on the panel?
It will be made up of digital specialists and mental health experts with representatives from the Digital Transformation Team at NHSX, the Digital Mental Health and Children and Young People’s Mental Health teams at NHS England and Improvement.
3. Can you confirm whether you are expecting a written proposal and case study in addition to answering the six requirements by the 23rd November deadline, or will these additional materials only be expected of the 5 selected suppliers after the 23rd November? If the latter, when will the case study, written proposal and presentation need to be submitted by?
These will be additional materials expected of suppliers after the 23 November. The current timings for these materials to be submitted is the 4 December 2020 and the supplier interviews are scheduled to take place the week after.
4. Was the Discovery and Alpha work provided in the link completed internally by NHSX/NHS England, or was this supported by an external supplier? If so, please provide the name of the organisation who carried out this work.
The Discovery was completed by internal staff. The Alpha was split into multiple projects which were delivered by internal staff supported by the external supplier Futuregov.
5. Your criteria:
Understanding and previous experience working with Children and Young People’s Mental Health Services and understanding the challenges faced within the CYPMH system.
This effectively says, "we will score those that are currently supplying us or have supplied us before, higher".
This procurement is therefore biased by design. Should we assume that you are not open (as new suppliers aren't able to achieve scoring parity and therefore are discriminated against) to working with new suppliers?
Apologies if I sound argumentative, it's not my intention. I simply don't want to waste your time or ours.
It is a ‘nice to have’ criteria and as such you would not be automatically ruled out if you did not have it. Suppliers do not necessarily need to have gained this experience working with DHSC, it may have been gained in other care settings and with other organisations. The experience does not apply to every member of the team that may be put forward either. We are also open to collaborative bids from suppliers.
6. With reference to your question: 'Demonstrable experience of developing resources that support teams/organisations to change their way of working by service design or user-centred design methodologies.'
Are you able to please provide further detail on what type of resources you have in mind, or envisage being most useful?
There are a wide range of potential resources which could apply to this question. We are interested in how suppliers have approached building capability with the teams and organisations they work with and not just doing the work themselves. Examples from previous work include, developing content or how to guides, training or capability sessions, templates for design research activities, case studies or stories of how to do service design and the benefits of these approaches.
7. Can you describe the stakeholder context for this work in more detail?
The work is a joint project between NHSX and NHS England and Improvement. Other stakeholders will include people who work in local NHS organisations, NHS regional teams and the charity sector.
8. Can you comment further on the adoption of user-centred design principles and service design across the organisations this work will work with?
This is what the work is trying to achieve. There are a wide variety of design and digital capability in local NHS organisations and teams.
9. How will you measure that your expected outcomes are achieved by the end of the engagement?
This will need to be defined at the start of the work as part of the evaluation approach.