BeingOnline

Email marketing

The BeingOnline team over 50 years combined experience in supplying email marketing campaign assets to the Department for the Economy NI, Translink, Power NI, Stena Line, Smiths Group PLC, Kia UK & Ulster University. We design, built and test HTML email campaigns for use from any email sender platform.

Features

  • Design for campaign within brand guidelines.
  • Email templates designed to best practice industry guidelines.
  • Animation within email headers.
  • HTML build to include responsive handling for mobile devices.
  • Multi email client automated rendering testing.
  • Multi-screen size automated rendering testing.
  • Email performance reporting.
  • Consultancy on best practice email design for increased engagement.
  • Subject line consultancy

Benefits

  • Increased engagement through visually engaging email campaign design.
  • Improved deliverability through best practice guidance.
  • Re-usable templates for future use and cost efficiency.

Pricing

£60 to £80 per unit per hour

Service documents

Framework

G-Cloud 11

Service ID

9 6 1 9 4 0 7 2 3 5 3 0 5 1 4

Contact

BeingOnline

James McWhinney

02890735980

james.mcwhinney@beingonline.co.uk

Service scope

Software add-on or extension
No
Cloud deployment model
Public cloud
Service constraints
Email templates are supplied to the best practice guidelines. The BeingOnline will follow the specification of the particular email client the email will be sent from.
System requirements
Browser with web access

User support

Email or online ticketing support
Email or online ticketing
Support response times
2 hours response time. Weekend support demands can be reached by the emergency support telephone line.
User can manage status and priority of support tickets
No
Phone support
Yes
Phone support availability
9 to 5 (UK time), Monday to Friday
Web chat support
No
Onsite support
Yes, at extra cost
Support levels
All email marketing contracts will have a named account manager assigned as a support contact. This will be accessible by phone and email. Costs for this would be included in the quote.
Support available to third parties
Yes

Onboarding and offboarding

Getting started
We provide briefing documentation for display campaigns and take verbal briefs.
Service documentation
Yes
Documentation formats
PDF
End-of-contract data extraction
We will hand over any data produced at the end of the contract and show records to demonstrate that it has been deleted from our servers.
End-of-contract process
At the end of the contract we will ensure that the buyer has all assets produced under the contract. We will also ensure that data is handed over and deleted from our records for GDPR.

Using the service

Web browser interface
Yes
Supported browsers
  • Microsoft Edge
  • Firefox
  • Chrome
  • Safari 9+
  • Opera
Application to install
No
Designed for use on mobile devices
Yes
Differences between the mobile and desktop service
Assets are responsive so will adapt automatically in the browser.
Service interface
No
API
No
Customisation available
Yes
Description of customisation
Display ad assets are fully customisable.

Scaling

Independence of resources
For services that we host, Microsoft Azure is used to provide scaling capabilities based on demand so users aren't affected by other user's activity. This is done through auto-scaling or manual intervention based on performance alerting.

Analytics

Service usage metrics
Yes
Metrics types
Metrics will be provided on any service that is being hosted online using Google Anayltics or Google Tag Manager.
Reporting types
Reports on request

Resellers

Supplier type
Not a reseller

Staff security

Staff security clearance
Staff screening not performed
Government security clearance
Up to Baseline Personnel Security Standard (BPSS)

Asset protection

Knowledge of data storage and processing locations
Yes
Data storage and processing locations
  • United Kingdom
  • European Economic Area (EEA)
User control over data storage and processing locations
No
Datacentre security standards
Complies with a recognised standard (for example CSA CCM version 3.0)
Penetration testing frequency
Less than once a year
Penetration testing approach
In-house
Protecting data at rest
Encryption of all physical media
Data sanitisation process
Yes
Data sanitisation type
Deleted data can’t be directly accessed
Equipment disposal approach
In-house destruction process

Data importing and exporting

Data export approach
We provide a self-serve or managed service approach for data import/export. For self-serve, an admin area is used by our customers, using login authentication and authorization with access also being restricted by IP address. Data can then be imported/exported when required. For managed service, we provide data imports/exports on request.
Data export formats
CSV
Data import formats
CSV

Data-in-transit protection

Data protection between buyer and supplier networks
TLS (version 1.2 or above)
Data protection within supplier network
  • TLS (version 1.2 or above)
  • IPsec or TLS VPN gateway

Availability and resilience

Guaranteed availability
For hosted services, we provide a 99.9% availability guarantee. Users are refunded based on request if these levels are not met on a month by month basis.
Approach to resilience
Available on request
Outage reporting
Email alerts

Identity and authentication

User authentication needed
No
Access restrictions in management interfaces and support channels
We require login based Authorisation and Authentication and where possible lockdown management interfaces by user IP Address.
Access restriction testing frequency
Less than once a year
Management access authentication
  • 2-factor authentication
  • Username or password

Audit information for users

Access to user activity audit information
Users contact the support team to get audit information
How long user audit data is stored for
Between 1 month and 6 months
Access to supplier activity audit information
Users contact the support team to get audit information
How long supplier audit data is stored for
Between 1 month and 6 months
How long system logs are stored for
Between 1 month and 6 months

Standards and certifications

ISO/IEC 27001 certification
No
ISO 28000:2007 certification
No
CSA STAR certification
No
PCI certification
No
Other security certifications
No

Security governance

Named board-level person responsible for service security
Yes
Security governance certified
No
Security governance approach
A named board-level individual provides oversight on service security to ensure that risks are adequately mitigated, while management ensures that controls are implemented to mitigate risks.
Information security policies and processes
Our IT security policy:

* Enumerates the elements that constitute IT security.
* Explains the need for IT security.
* Specifies the various categories of IT data, equipment, and processes subject to our policy.
* Indicates, in broad terms, the IT security responsibilities of the various roles in which each member of the company may function.
* Indicates appropriate levels of security through standards and guidelines.

Operational security

Configuration and change management standard
Supplier-defined controls
Configuration and change management approach
Changes are undertaken within a controlled process that ensures:
Sign-off of changes;
Notification of changes;
Change completion;
Rollback of changes;
Vulnerability management type
Supplier-defined controls
Vulnerability management approach
Our online services are monitored by various sources, alerting to unusual access patterns, possible vulnerabilities, and interruptions to service. These alerts and logs are actively monitored by key technical staff. Issues identified are assessed based on security and operational impact. High-risk issues are patched and services updated with 24 hours. Through our Intrusion Protection Service subscriptions, we have access to wider industry reporting on potential threats.
Protective monitoring type
Supplier-defined controls
Protective monitoring approach
Our online services are monitored by various sources, alerting to
unusual access patterns, possible vulnerabilities, and interruptions to service. Our response to any potential issue is to identify the affected services and nature of the compromise. Take a point in time copy of any infrastructure supporting the service potentially compromised to enable post-restoration analysis. Take action to prevent future compromises. Restore services to pre-compromised state with appropriate patching.
Incident management type
Supplier-defined controls
Incident management approach
We have a predefined process for security and operational incident management that covers identification, resolution, and reporting. Incidents can be reported through our support channels. How the incidents are reported is dependant on the severity of the incident.

Secure development

Approach to secure software development best practice
Supplier-defined process

Public sector networks

Connection to public sector networks
No

Pricing

Price
£60 to £80 per unit per hour
Discount for educational organisations
No
Free trial available
No

Service documents

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