BeingOnline

Social Marketing

The BeingOnline digital design team are experienced in providing various social media assets to support a number of our clients’ digital marketing campaigns including Power NI, Translink, Kia and Stena Line. Assets include animated gifs, image graphics and cover photos in the various formats required for popular social media channels.

Features

  • Social Marketing campaign management & consultancy.
  • Social Marketing campaign designed imagery.
  • Social Marketing campaign designed and built animated gifs.
  • Social Marketing channels profile, story, highlights, cover image graphics.
  • Social Marketing campaign mobile images & gifs.
  • Packaging for required specification to publish to Social channels.

Benefits

  • Creatively engaging ads to promote Social campaign messaging.
  • Animated graphics to increase Social Marketing engagement.
  • Consultancy around Social Marketing management & best practice.
  • Assets provided to meet required social media channels specification.

Pricing

£60 to £70 per unit per hour

Service documents

Framework

G-Cloud 11

Service ID

8 2 6 7 1 8 7 0 1 9 0 9 2 8 2

Contact

BeingOnline

James McWhinney

02890735980

james.mcwhinney@beingonline.co.uk

Service scope

Service scope
Software add-on or extension No
Cloud deployment model Public cloud
Service constraints The only constraints of providing Social Marketing assets to support Social Marketing campaigns is to design, build and package the required formats within the specifications outlined for each of the respective social marketing channels.
System requirements Browser with web access

User support

User support
Email or online ticketing support Email or online ticketing
Support response times 2 hours response time. Weekend support demands can be reached by the emergency support telephone line.
User can manage status and priority of support tickets No
Phone support Yes
Phone support availability 9 to 5 (UK time), Monday to Friday
Web chat support No
Onsite support Yes, at extra cost
Support levels All display ads contracts will have a named account manager assigned as a support contact. This will be accessible by phone and email. Costs for this would be included in the quote.
Support available to third parties Yes

Onboarding and offboarding

Onboarding and offboarding
Getting started We provide briefing documentation for Social Marketing and take verbal briefs.
Service documentation Yes
Documentation formats PDF
End-of-contract data extraction We will hand over any data produced at the end of the contract and show records to demonstrate that it has been deleted from our servers.
End-of-contract process At the end of the contract we will ensure that the buyer has all assets produced under the contract. We will also ensure that data is handed over and deleted from our records for GDPR.

Using the service

Using the service
Web browser interface Yes
Supported browsers
  • Microsoft Edge
  • Firefox
  • Chrome
  • Safari 9+
  • Opera
Application to install No
Designed for use on mobile devices Yes
Differences between the mobile and desktop service Assets are responsive so will adapt automatically in the browser.
Service interface No
API No
Customisation available Yes
Description of customisation Social Marketing assets are fully customisable.

Scaling

Scaling
Independence of resources For services that we host, Microsoft Azure is used to provide scaling capabilities based on demand so users aren't affected by other user's activity. This is done through auto-scaling or manual intervention based on performance alerting.

Analytics

Analytics
Service usage metrics Yes
Metrics types Metrics will be provided on any service that is being hosted online using Google Anayltics or Google Tag Manager.
Reporting types Reports on request

Resellers

Resellers
Supplier type Not a reseller

Staff security

Staff security
Staff security clearance Staff screening not performed
Government security clearance Up to Baseline Personnel Security Standard (BPSS)

Asset protection

Asset protection
Knowledge of data storage and processing locations Yes
Data storage and processing locations
  • United Kingdom
  • European Economic Area (EEA)
User control over data storage and processing locations No
Datacentre security standards Complies with a recognised standard (for example CSA CCM version 3.0)
Penetration testing frequency Less than once a year
Penetration testing approach In-house
Protecting data at rest Encryption of all physical media
Data sanitisation process Yes
Data sanitisation type Deleted data can’t be directly accessed
Equipment disposal approach In-house destruction process

Data importing and exporting

Data importing and exporting
Data export approach We provide a self-serve or managed service approach for data import/export. For self-serve, an admin area is used by our customers, using login authentication and authorization with access also being restricted by IP address. Data can then be imported/exported when required. For managed service, we provide data imports/exports on request.
Data export formats CSV
Data import formats CSV

Data-in-transit protection

Data-in-transit protection
Data protection between buyer and supplier networks TLS (version 1.2 or above)
Data protection within supplier network
  • TLS (version 1.2 or above)
  • IPsec or TLS VPN gateway

Availability and resilience

Availability and resilience
Guaranteed availability For hosted services, we provide a 99.9% availability guarantee. Users are refunded based on request if these levels are not met on a month by month basis.
Approach to resilience Available on request
Outage reporting Email alerts

Identity and authentication

Identity and authentication
User authentication needed No
Access restrictions in management interfaces and support channels We require login based Authorisation and Authentication and where possible lockdown management interfaces by user IP Address.
Access restriction testing frequency Less than once a year
Management access authentication
  • 2-factor authentication
  • Username or password

Audit information for users

Audit information for users
Access to user activity audit information Users contact the support team to get audit information
How long user audit data is stored for Between 1 month and 6 months
Access to supplier activity audit information Users contact the support team to get audit information
How long supplier audit data is stored for Between 1 month and 6 months
How long system logs are stored for Between 1 month and 6 months

Standards and certifications

Standards and certifications
ISO/IEC 27001 certification No
ISO 28000:2007 certification No
CSA STAR certification No
PCI certification No
Other security certifications No

Security governance

Security governance
Named board-level person responsible for service security Yes
Security governance certified No
Security governance approach A named board-level individual provides oversight on service security to ensure that risks are adequately mitigated, while management ensures that controls are implemented to mitigate risks.
Information security policies and processes Our IT security policy:

* Enumerates the elements that constitute IT security.
* Explains the need for IT security.
* Specifies the various categories of IT data, equipment, and processes subject to our policy.
* Indicates, in broad terms, the IT security responsibilities of the various roles in which each member of the company may function.
* Indicates appropriate levels of security through standards and guidelines.

Operational security

Operational security
Configuration and change management standard Supplier-defined controls
Configuration and change management approach Changes are undertaken within a controlled process that ensures:
Sign-off of changes;
Notification of changes;
Change completion;
Rollback of changes;
Vulnerability management type Supplier-defined controls
Vulnerability management approach Our online services are monitored by various sources, alerting to unusual access patterns, possible vulnerabilities, and interruptions to service. These alerts and logs are actively monitored by key technical staff. Issues identified are assessed based on security and operational impact. High-risk issues are patched and services updated with 24 hours. Through our Intrusion Protection Service subscriptions, we have access to wider industry reporting on potential threats.
Protective monitoring type Supplier-defined controls
Protective monitoring approach Our online services are monitored by various sources, alerting to
unusual access patterns, possible vulnerabilities, and interruptions to service. Our response to any potential issue is to identify the affected services and nature of the compromise. Take a point in time copy of any infrastructure supporting the service potentially compromised to enable post-restoration analysis. Take action to prevent future compromises. Restore services to pre-compromised state with appropriate patching.
Incident management type Supplier-defined controls
Incident management approach We have a predefined process for security and operational incident management that covers identification, resolution, and reporting. Incidents can be reported through our support channels. How the incidents are reported is dependant on the severity of the incident.

Secure development

Secure development
Approach to secure software development best practice Supplier-defined process

Public sector networks

Public sector networks
Connection to public sector networks No

Pricing

Pricing
Price £60 to £70 per unit per hour
Discount for educational organisations No
Free trial available No

Service documents

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