Expede IT Solutions Limited


YADA is a self-service live events management and social collaboration platform. Organisers create events and share them; these are matched with user's interests and they can register; check in; and share photos, videos, comments and social media interactions. YADA's LiveView feature projects this content around the venue in real time.


  • create personalised events
  • invite delegates via email, sms, social media, and 'in-app'
  • issue tickets via email and to users' accounts 'in-app'
  • check delegates into events using built-in QR-scanner
  • built-in direct messaging
  • collect attendees photos, videos, comments and social media interactions
  • LiveView projects the collected content on large screens in realtime
  • share content, such as itineraries, speaker profiles, notes, and slides
  • polling and voting
  • coming soon: geo-fencing and iBeacon integration


  • completely self-service and easy to use
  • personalise your event to make it your own
  • make your events public or private, 'open' or 'moderated'
  • create a buzz before the event with notifications and messaging
  • quick and easy check-in using a built-in QR Scanner
  • photos, videos, comments and social posts in one secure place
  • measure engagement through social interaction, polling and discussion boards
  • use LiveView to create and project a 360-degree view
  • events stay 'open' forever with curated content for future use
  • it supports events to be proud of


£0.20 to £10.00 per user per month

Service documents


G-Cloud 11

Service ID

1 2 3 4 5 9 5 1 0 5 0 5 6 5 5


Expede IT Solutions Limited

Martin Roots

0845 139 1039


Service scope

Software add-on or extension
Cloud deployment model
Public cloud
Service constraints
There are no current constraints.
System requirements
IOS, Android and WebApp versions are available for the client

User support

Email or online ticketing support
Email or online ticketing
Support response times
Email queries are responded to within 24 hours of receipt, 24 x 7 x 365
User can manage status and priority of support tickets
Phone support
Phone support availability
9 to 5 (UK time), Monday to Friday
Web chat support
Onsite support
Yes, at extra cost
Support levels
We have three levels of support:

in-app/via email, available to all users free of charge - where an SLA of a 24-hour response 24x7 is provided.

telephone support, available (currently) free of charge on a 8x5 basis - this service could be expanded on a cost (premium number) basis if required.

on site support is rarely required but can be provided on an as needed basis at a variable costs depending on the resource required. This resource could be an event consultant (@£250+VAT per half-day) or a platform integration consultant (@£400+VAT per half-day).
Support available to third parties

Onboarding and offboarding

Getting started
The on-boarding process is simple, intuitive and mainly 'self-service'. For organisations with more complex needs, we also provide consultative sessions, integration assistance and onsite training where necessary.

Non -administrative 'users' can self-register and use the platform immediately to create simple events or attend and participate in events created by others.
Service documentation
Documentation formats
  • HTML
  • PDF
End-of-contract data extraction
All data is held within a database and information can be extracted in many ways - through queries, reports, and through data extracts in standard formats. We would work with our users to ensure all information is extracted and useful prior to account archiving or deletion.
End-of-contract process
At the end of the contract a user's account is marked for archiving (90 days) and subsequent automatic deletion. During the 'archiving' period, users are able to access their information and use standard reporting/extraction tools to remove any information they require. The archive period and the 'self-service' use of the archiving tools is included in the price of the contract.

Should a client require additional assistance in the complete removal of their data, perhaps through bespoke extraction queries or scripting, then our standard consultancy rates would apply.

We would work with our client to ensure they are assured all data is extracted and usable prior to deletion from our platform.

Using the service

Web browser interface
Supported browsers
  • Internet Explorer 11
  • Microsoft Edge
  • Firefox
  • Chrome
  • Safari 9+
  • Opera
Application to install
Compatible operating systems
  • Android
  • IOS
Designed for use on mobile devices
Differences between the mobile and desktop service
Administration dashboards and reporting screens are better experienced through a browser on 'larger' devices (tablets, laptops and desktops). Organisers and event participants can access all features, and interact with the platform, via any iOS and Android-based mobile devices.
Service interface
What users can and can't do using the API
All key features are accessible via an API to our service: bulk creation of users, creation of events, searching events and returning lists, requesting lists of event attendees, etc. are often used to integrate our platform with in house systems and management reporting dashboards.
API documentation
API documentation formats
  • Open API (also known as Swagger)
  • PDF
API sandbox or test environment
Customisation available
Description of customisation
Users can 'personalise' the look and feel (skin) of how the platform appears to their users. They can also personalise their events, with their own imagery, logos, and additional information pages in many formats. The platform is intuitive and 'self-service' making event management and participant collaboration simple.


Independence of resources
Our scalable architecture (based on AWS deployment stacks) ensure resources are made available on an 'always on, as-needed' basis.


Service usage metrics
Metrics types
Service usage metrics are available at many levels - organisation-wide, department, and on a per event basis.
Reporting types
  • Real-time dashboards
  • Regular reports
  • Reports on request


Supplier type
Not a reseller

Staff security

Staff security clearance
Other security clearance
Government security clearance
Up to Developed Vetting (DV)

Asset protection

Knowledge of data storage and processing locations
Data storage and processing locations
European Economic Area (EEA)
User control over data storage and processing locations
Datacentre security standards
Managed by a third party
Penetration testing frequency
At least once a year
Penetration testing approach
Another external penetration testing organisation
Protecting data at rest
  • Physical access control, complying with CSA CCM v3.0
  • Encryption of all physical media
  • Scale, obfuscating techniques, or data storage sharding
Data sanitisation process
Equipment disposal approach
Complying with a recognised standard, for example CSA CCM v.30, CAS (Sanitisation) or ISO/IEC 27001

Data importing and exporting

Data export approach
Users can export data through a variety of standard approaches (reports, CSV extract) via an administration portal. Alternatively bespoke APIs and scripts can be written to extract data in a non-standard format - such bespoke activity would attract a fee at our standard rates.
Data export formats
  • CSV
  • ODF
  • Other
Other data export formats
Pdf reports
Data import formats

Data-in-transit protection

Data protection between buyer and supplier networks
  • Private network or public sector network
  • TLS (version 1.2 or above)
  • Legacy SSL and TLS (under version 1.2)
Data protection within supplier network
  • TLS (version 1.2 or above)
  • Legacy SSL and TLS (under version 1.2)

Availability and resilience

Guaranteed availability
The service aims for 100% availability, but we publish an SLA of 99.98%. Should the service fall below that within any month, then users are not charged the subsequent three months subscription. For annual subscribers of the service there is a quarter's credit applied to the client's account at at the end of the subscription period.
Approach to resilience
The inherent distributed nature of our platform has resilience designed into its very core. Further information is available on request.
Outage reporting
A portal is made available to all clients and they can select how they wish to be notified of any planned or unplanned outages.

Our monitoring platform resides on separate infrastructure in a different location to the YADA platform and as such is able to report activity as an external witness.

Identity and authentication

User authentication needed
User authentication
  • Public key authentication (including by TLS client certificate)
  • Identity federation with existing provider (for example Google Apps)
  • Username or password
Access restrictions in management interfaces and support channels
Management, administration and support interfaces and facilities are protected using admin user credentials and TLS 1.2 public/private key authentication. Menu-driven management, administrative and support functions restricts staff access to customer underlying data and all tasks are verbosely logged and regularly audited as part of our standard governance processes.
Access restriction testing frequency
At least every 6 months
Management access authentication
  • Public key authentication (including by TLS client certificate)
  • Username or password

Audit information for users

Access to user activity audit information
Users have access to real-time audit information
How long user audit data is stored for
At least 12 months
Access to supplier activity audit information
Users contact the support team to get audit information
How long supplier audit data is stored for
At least 12 months
How long system logs are stored for
At least 12 months

Standards and certifications

ISO/IEC 27001 certification
ISO 28000:2007 certification
CSA STAR certification
PCI certification
Other security certifications

Security governance

Named board-level person responsible for service security
Security governance certified
Security governance approach
Although our security governance arrangements are not currently accredited, we are aligned to, and working towards, an ISO 27001 accreditation.

Our platforms are managed by a third party who are accredited however to that standard.
Information security policies and processes
Our information security policies and procedures follow best practice:

> Board level responsibility and accountability - our Service Delivery Director is responsible for ensuring our operations (whether provided in house or via a vetted third party) adhere to our information security policies and underlying processes and procedures. He is also the escalation point for any major incidents.
> A three-level escalation process, from operational monitoring, through incident and problem management, to service review and continuous improvement.
> An, at least, annual audit of processes, procedures and technical arrangements evaluating adherence to policy - with a feed directly into the CIPs for the service.
> Information security focused recruitment, and ongoing training for all technical and operational staff involved in the design, development, implementation and running of the service.

Operational security

Configuration and change management standard
Supplier-defined controls
Configuration and change management approach
Our configuration and change management processes are aligned to the ITIL 3.0 framework:

> A database of configuration items is held, and key components of our service are monitored to ensure they are up-to-date vis-a-vis firmware, software, and security patch updates as deemed appropriate form time-to-time. Alerts of potential issues are flagged by our technology partners, and our in house experts, and updates are assessed and applied to our Dev, then UAT, then Production environments.
> As our environments are scalable and load balanced, it is possible to upgrade 'in service' without affecting availability and performance.
Vulnerability management type
Supplier-defined controls
Vulnerability management approach
Potential threats to our service are derived from several sources:
> Our annual vulnerability assessment and audit process (3rd party penetration testing)
> Our technology partners: hosting organisation, development partners
> Component-specific software (OS, Database) partners, etc.
> Our in house technical experts through industry-specific bulletin boards and news feeds
> Our clients.

The need to deploy patches in our environment is then assessed and a programme of testing and roll-out developed and implemented.
Protective monitoring type
Supplier-defined controls
Protective monitoring approach
All major components (hardware and software) are monitored using our monitoring platform for automatic monitoring of component availability, threshold breaches of normal and abnormal activity, as well as by our 'eyes on' operational staff.

Potential compromises are identified and incident management processes are triggered according to our strict operational guidelines. Incidents are responded to within one hour on a 24 x 7 basis and assigned to an appropriate level according to an impact matrix.
Incident management type
Supplier-defined controls
Incident management approach
Our IM process adheres to a three-tier escalation process:
>Automatic (or manual if reported by a user via the service desk) assignment to a first-line (tier one) incident responder who assesses the incident, the impact, and whether there is a known issue (in which case it is passed to the problem manager assigned as part of the PM process). According an impact matrix, it is assigned to tier two/three for resolution.
> An incident report is produced to improve learning and add to the continuous improvement plan of the service where necessary. These reports are available via the client portal.

Secure development

Approach to secure software development best practice
Conforms to a recognised standard, but self-assessed

Public sector networks

Connection to public sector networks


£0.20 to £10.00 per user per month
Discount for educational organisations
Free trial available
Description of free trial
All users can download a version of the client app via the Apple AppStore and Google Play Store for free. There is also a web app version available. This allows anyone to create events and invite up to 30 guests to it free of charge. Some 'premium' functionality is disabled.
Link to free trial

Service documents

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