Awarded to Criteria Fieldwork Ltd

Start date: Monday 25 March 2019
Value: £69,093.75
Company size: SME
Government Digital Service, part of Cabinet Office

WP1740 Recruitment of User Research Participants for GOV.UK Verify

3 Incomplete applications

3 SME, 0 large

3 Completed applications

3 SME, 0 large

Important dates

Published
Monday 28 January 2019
Deadline for asking questions
Monday 4 February 2019 at 11:59pm GMT
Closing date for applications
Monday 11 February 2019 at 11:59pm GMT

Overview

Summary of the work
Providing research participants for user research for GOV.UK Verify
Location
London
Research dates
We expect to start testing in March 2019.
Organisation the work is for
Government Digital Service, part of Cabinet Office
Budget range
We have maximum budget range of £75k

About the work

Early market engagement
None

About the research

Description of your participants
Descriptions of Participants can be found on in the document attached: https://drive.google.com/file/d/1GmEM3NN0ylMOhw4FJwOCv1kiFeqQIfp7/view?usp=sharing
Assisted digital and accessibility requirements
Details of participants with Digital and accessible requirement can be found in document attached below: https://drive.google.com/file/d/1GmEM3NN0ylMOhw4FJwOCv1kiFeqQIfp7/view?usp=sharing
Research plan
We are running multiple projects across a programme of work, each with roughly 2 week testing cycles for which these participants will be required. The number of concurrent projects running at any one point will likely change cross the year and there will likely be ad-hoc testing requirements
Research location
Testing will take place in Government Digital Service office address:
The White Chapel Building, Whitechapel High Street, London, E1 8QS.
User research of participants may occasionally take place across other locations across UK. For example places like Manchester, Newcastle, Birmingham, Bristol, Cardiff, etc.
Access restrictions at location
N/A
Number of research rounds
Approximately 60-75 rounds, however there is no guarantee to the supplier of volume.
Number of participants per round
It is usually 6 participants per round but we would like to have the flexibility to occasionally ask for more.
How often research will happen
The research will take place around every two weeks, however this is variable. At least 2 weeks notice of requirements will be given, although it will be necessary at some times for the supplier to provide participants with less notice than that.
Evening or weekend research

Additional information

Additional terms and conditions

Skills and experience

Buyers will use the essential and nice-to-have skills and experience to help them evaluate suppliers’ technical competence.

Essential skills and experience
  • Demonstrate ability to recruit users for lab sessions
  • Demonstrate ability to recruit users for phone interviews
  • Demonstrate ability to recruit users for field interviews (locations which could include someone's home)
  • Demonstrate ability to manage and deliver incentives, we will require you to provide incentives for the participants, by BACS only, not by cash.
  • Demonstrate ability to recruit participants which represent a wide geographic sample of the UK population
  • Demonstrate approach to recruit participants spread across socio-economic groups.
  • Demonstrate approach to recruit participants who have existing accounts with particular banks or online companies
  • Demonstrate ability to provide replacement participants at short notice should someone drop out
  • Demonstrate ability to recruit specialist users.
  • Demonstrate ability to recruit participants as described in 'Description of your participants'
Nice-to-have skills and experience
  • Demonstrate ability to recruit users in European countries for remote testing sessions
  • Demonstrate ability to recruit participants in UK cities other than London

How suppliers will be evaluated

How many suppliers to evaluate
3
Proposal criteria
  • Approach and ability to recruit general computer users
  • Approach and ability recruiting general computer users who have low level digital/online skills & confidence
  • Approach and ability to recruit specialist participants - Accessibility research, including one user per week
  • Lead time required for recruits (shorter lead time preferable)
  • Ability to run multiple recruits at once
  • Ability to cover for no-shows
  • Ability to recruit in a UK location other than London
  • We will carry forward shortlisting scores to Assessment Stage
Assessment methods
  • Written proposal
  • Interview
Evaluation weighting

Technical competence

70%

Availability

10%

Price

20%

Questions asked by suppliers

1. What measure or classification are you using to determine who qualifies as "low level of digital/online skills and confidence?
We are classifying 'low levels of digital/ online skills and confidence' from Government Digital Inclusion Strategy. Please see link to Government Digital Inclusion Strategy:
https://www.gov.uk/government/publications/government-digital-inclusion-strategy/government-digital-inclusion-strategy#measuring-digital-exclusion
2. What is your reasoning for stating ""Must not be recruited online"", in relation to recruiting low level of digital/online skills and confidence? Can you provide clarification? Surely results govern methods.

Is recruiting participants with low level of digital/online skills and confidence via a referral from someone initially online acceptable?
The reason why we've stated 'must not be recruited online’ in relation to low level of digital/online skills and confidence is that by definition those kinds of participants are unlikely to have a frequent online presence. We have had frequent cases of participants who should be low digital skills and we only find out during the session that they are not. An indirect online referral is ok, the spirit of the guideline is that recruiting online is not a good method if you want low level of online skills and confidence.