Awarded to PA Consulting Services Limited (UK)

Start date: Thursday 2 August 2018
Value: £175,930
Company size: large
The Police and Crime Commissioner for Sussex on behalf of the NPCC Digital Policing Portfolio

Unified evidence-base and strategy for Social Media enabled policing across the UK

2 Incomplete applications

1 SME, 1 large

3 Completed applications

1 SME, 2 large

Important dates

Monday 14 May 2018
Deadline for asking questions
Monday 21 May 2018 at 11:59pm GMT
Closing date for applications
Monday 28 May 2018 at 11:59pm GMT


Summary of the work
The DPP requires the supplier to undertake the insight and strategy phase of the Social Media project across three core themes: social media as a contact channel, social media to address local needs and engaging children and young people, to create a unified strategy for social media.
Latest start date
Wednesday 11 July 2018
Expected contract length
2 years
Organisation the work is for
The Police and Crime Commissioner for Sussex on behalf of the NPCC Digital Policing Portfolio
Budget range

About the work

Why the work is being done
The NPCC Digital Public Contact (DPC) programme has pledged to give the public access to the policing services they need, when, and how, they need them. At present social media within policing is inconsistent, and a lack of evidence of the outcomes of its use and the inconsistent governance and standards poses a significant risk. The DPP therefore seeks to procure services to create a unified evidence based strategy and implementation plan for social media that is customer-focused and drives a transformation in how the police respond to and provide real channel choice for the communities they serve.
Problem to be solved
Produce a clear definition of the as-is social media landscape and a unified, evidence-based strategy and implementation plan for social media across policing to address the current inconsistency and range of outcomes being delivered by different police forces. This should include a recommendation on real evaluation measures for the three key areas of contact, engagement and services for children and young people.
Who the users are and what they need to do
As a member of the Social Media Project team, steering group, wider policing and a police stakeholder I need...
1. a sound evidence base to prove the need for change with respect to social media based on the available research and accessible learning from similar business sectors.
2. development of a strategic approach and set of standards and recommendations based on the evidence base to support the delivery of the social media vision.
3. a set of key messages to support the recognition of the need to change and gather support from stakeholders in delivering the change.
Early market engagement
Any work that’s already been done
The progress to date on Social Media, including the existing evidence base, sources and initial findings will be detailed in stage 2.
Existing team
The Supplier will be working within a mixed client and supplier delivery team.
Current phase

Work setup

Address where the work will take place
On Client Premises - London Victoria SW1 (this location may change and there may be a requirement to travel for stakeholder engagement events etc.)
Working arrangements
Working with the DPC social media team on a face-to-face basis in the DPP offices for at least two days a week during the key stages of the service. This will be supplemented via telecom/video meetings, use of a shared document drive and tasking approach. There may be a requirement to actively participate in and co-produce stakeholder events and meetings.
Security clearance
Minimum DBS Check completed by contract start date.

Additional information

Additional terms and conditions
All expenses must be pre-agreed and must comply with the Sussex Police Travel and Subsistence Policy.
All vendors must provide sufficient guarantees to meet the requirements of GDPR. Further information website:
Agile projects have a scope that will change over time. These changes won’t require formal contract changes but require the Buyer and Supplier to agree these changes.
The Buyer is receiving government funding to support this programme and may require the Supplier to assist it to comply with the funding terms as regards such matters as reporting. The specific requirements will be included within the Call-Off Contract.

Skills and experience

Buyers will use the essential and nice-to-have skills and experience to help them evaluate suppliers’ technical competence.

Essential skills and experience
  • The supplier must be able to start as of the 11th of July 2018.
  • The supplier must have experience within the last 12 months of working with policing and digital public contact in a police / law enforcement sector.
  • The supplier must have experience within the last 12 months of working with children and young people and helping to develop and deliver services to children and young people.
  • The supplier must have existing links to children and young people that they can bring to the project and draw upon to deliver this phase of work.
  • The supplier must have experience within the last 12 months of producing social media content strategies for clients within the public sector.
  • The supplier must have experience within the last 12 months of developing prioritised business requirements for social media.
  • The supplier must have previous experience developing social media evidence-based strategies, including illustrations of the “to be” experience and roadmaps to achieve this.
  • The supplier must have experience within the last 12 months of defining social media target operating models/standards.
  • The supplier must be able to provide named resources from commencement of the service.
  • The supplier must ensure staff involved in any stakeholder contact with Children & Young People as part of the project are DBS checked and have effective Safeguarding arrangements in place.
  • The supplier must be able to deliver the viable products required under this procurement within the first 8-12 weeks of the contract.
Nice-to-have skills and experience
  • Experience within the last 12 months of producing social media content for children and young people.
  • Experience defining measurement and testing criteria for social media and then implementing this as part of a social media evaluation.

How suppliers will be evaluated

How many suppliers to evaluate
Proposal criteria
  • Delivery approach and methodology
  • Previous experience and references
  • Supplier innovation
  • Quality of service delivery
Cultural fit criteria
  • Experience of successful collaborative working as part of a mixed supplier-client delivery team sharing knowledge within the team.
  • Approach to skills transfer, knowledge share to enable transition and handover to BAU.
Payment approach
Fixed price
Assessment methods
  • Written proposal
  • Case study
  • Work history
  • Reference
  • Presentation
Evaluation weighting

Technical competence


Cultural fit




Questions asked by suppliers

1. There is reference to a 2 year contract length, could you please detail any key delivery milestones within this period?
The key delivery milestones outlined to date are as follows:
- Review current activity and analyse customer requirements (Start + 1.5 month)
- Define business requirements (Start + 1.5 month)
- Define the vision and strategy (Start + 2.5 months for baseline and then continuous development)
- Content strategy (Start + 2.5 months)
- Refine strategy and Target Operating Model based on pilot outcomes (Start + 7 months).
2. Do all employees working on this contract need to be vetted by police security?
For general day to day work on the project the employees will not require any specific DBS checks, however we would expect any significant previous conviction to be highlighted to the project lead. Employees will be escorted by authorised persons when attending events involving Children and Young People at this stage, however if further involvement in the project resulted in the likelihood of unescorted access then an enhanced DBS check would be required. We would consider it good practice (not a requirement) to provide evidence of a basic DBS check ( for the named employees involved in the contract.
3. Is the supplier responsible for creating the social media content for the programme?
The supplier is not responsible for creating the social media content as this will form part of a separate procurement exercise. However, the supplier is expected to produce the content strategy, including defining content territories and pillars, content rules and best practice examples and providing content guidance and support to local forces. Further details regarding the requirements and the deliverables will be detailed as part of stage 2.