Awarded to Velocitii Digital Solutions

Start date: Monday 28 September 2020
Value: £42,350
Company size: SME
Ministry of Housing, Communities and Local Government

Digital Content Designer - Local Digital Collaboration Unit

5 Incomplete applications

5 SME, 0 large

24 Completed applications

22 SME, 2 large

Important dates

Wednesday 19 August 2020
Deadline for asking questions
Friday 21 August 2020 at 11:59pm GMT
Closing date for applications
Wednesday 26 August 2020 at 11:59pm GMT


Specialist role
Content designer
Summary of the work
The specialist will be working with the Local Digital Collaboration Unit to create and design digital content for the Local Digital Programme.
Latest start date
Monday 7 September 2020
Expected contract length
6 months
Organisation the work is for
Ministry of Housing, Communities and Local Government
Maximum day rate
The maximum day rate is £550.

About the work

Early market engagement
Who the specialist will work with
The specialist will be working with a multi disciplinary, digital team.
What the specialist will work on
Create and design digital content for the Local Digital programme including the Local Digital Fund, Local Digital Declaration, Cyber and promotional campaigns.

- Management of the Local Digital WordPress website (

- Social media management and content creation

- Copywriting and proof reading across the all Local Digital channels (digital & tradional), to include blogs, newsletter, - email, marketing material and comms collateral

Work setup

Address where the work will take place
2 Marsham Street, London, SW1P 4DF and remotely.
Working arrangements
Flexible, part-time 2-3 days a week.

Current working arrangements are from home. Team is co-located in 2 Marsham Street when office reopens fully.

All expenses must be included in the quoted rate.
Security clearance
A minimum of BPSS clearance is required.

Additional information

Additional terms and conditions

Skills and experience

Buyers will use the essential and nice-to-have skills and experience to help them evaluate suppliers’ technical competence.

Essential skills and experience
  • Minimum 4 years experience in web graphic design.
  • Minimum 4 years experience in website design and management.
  • Minimum 4 years experience in copywriting and proof reading.
  • Minimum 4 years experience in social media and content management.
  • Minimum 4 years experience in branding and email marketing.
  • Excellent communication skills and ability to present findings in a compelling way.
Nice-to-have skills and experience
  • Experienced in writing content for central government (
  • Proven ability to articulate complex content in a clear and succinct way.

How suppliers will be evaluated

All suppliers will be asked to provide a work history.

How many specialists to evaluate
Cultural fit criteria
  • Work well in a collaborative digital team.
  • Be open and inviting of the views of others.
  • Be adaptive to constant changes.
  • Have a pragmatic, can do attitude to delivery and short timescales.
Additional assessment methods
Evaluation weighting

Technical competence


Cultural fit




Questions asked by suppliers

1. Is there a current incumbent?
There is no current incumbent in this role.
2. Could you confirm whether this role is inside or outside of IR35?
This role will be inside IR35.
3. DOS framework terms are for outside IR35 roles. Can you confirm this work will be *inside* IR35?
Following further clarification, it has been confirmed that this role is, in fact, outside IR35.
4. Is this a hybrid graphic designer and content designer role as you ask for a minimum 4 years experience in web graphic design and a minimum 4 years experience in website design and management? True content designers don't have these skills and you also stated the role will be part of a multidisciplinary team so I'm unsure why you'd want this person to take on these responsibilities.
This is a hybrid role. The comms team has a wide remit, looking after digital and traditional communication channels such as the website, social media channels, blogs, email marketing, event planning and management, community engagement etc. Currently this is managed by 1 person within the team, so it's important that the new edition can work across the board so this work can be shared out. Although varied, the key three areas this person will be covering is the LDCU website (website design/management), writing content (content design / copywriting part) and upholding our brand by creating quality assets (graphic design skills).
5. Over the 6 months what is the expected work volume in days?
We can commit to a minimum of 2 days a week so over 6 months that is a minimum of 48 days over 6 months.
6. Can you please clarify what you are specifically looking for in terms of experience in "web graphic design"? ie are there certain Programs you would like this individual to have knowledge of?
We are looking for someone that can help us create visual assets such as social media graphics, comms and marketing material , website banners etc. Someone with Adobe knowledge would be ideal, however the candidates just need to have the skills and access to a design programme that can create the artwork needed. We use CANVA as a team, but it has its limitations.
7. Can you commit to a minimum of 3 days per week, for the duration of the contract, should that be the preference from our Consultant?
We can commit to a minimum of 2 days a week.
8. This opportunity is for a single specialist. We have a highly experienced and accomplished content designer working in government right now, but your requirements span other specialist areas of expertise. Are you expecting a single person to possess all of the skills outlined in the essential category?
Yes, please see previous question and answer about hybrid role.
9. Minimum 4 years experience in web graphic design. – its unusual for a content designer to have this kind of experience – can you explain to what degree you want them to have experience in web graphic design please?
Please see previous question and answer about web graphic design.